Global Strategy and International Business

Lernzettel-Auszug

📋 Course Outline

  1. Globalization & Industry Impact
  2. Internationalization & Modes
  3. Competitive Advantage & National Environment
  4. Porter’s Diamond & National Factors
  5. Location Strategy & Resource Access
  6. Entry Modes & Firm Capabilities
  7. Global vs Local Strategy
  8. Organizational Structure & Strategy Fit
  9. Reconfiguring MNCs & Transnational Model
  10. Innovation & Global R&D
  11. Cultural Differences & Management

📖 1. Globalization & Industry Impact

🔑 Key Concepts & Definitions

  • Globalization: The process by which businesses develop international influence or start operating on an international scale, driven by trade and direct investment, leading to interconnected markets and industries worldwide.

  • Internationalization: The expansion of a company's operations across national borders through trade (exports/imports) and direct investment (building or acquiring assets abroad).

  • Multinational Corporation (MNC): A company that operates in multiple countries, often with subsidiaries, manufacturing plants, or offices outside its home country, leveraging international resources and markets.

  • Comparative Advantage: The economic principle that a country should produce and export goods and services it can produce most efficiently, based on its resource endowments, and import those it produces less efficiently.

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Quiz-Vorschau

1. What is globalization in the context of industry impact?

2. What is the primary distinguishing feature of a Multinational Corporation (MNC)?

3. What is the primary role of internationalization modes in global business strategy?

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Karteikarten-Vorschau

Competitive advantage — national environment?

Depends on resources, industry clusters, demand, and rivalry.

Globalization — definition?

Process of worldwide business interconnectedness.

Internationalization — modes?

Trade and direct investment.

Internationalization — expansion method?

Cross-border operations via trade and investment.

Globalization — industry impact?

Expands markets, increases competition, shifts industry leadership.

MNC — role?

Operates in multiple countries, leveraging international resources.

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Häufig gestellte Fragen

Was deckt der Lernzettel zu Global Strategy and International Business ab?

Der Lernzettel deckt die wesentlichen Konzepte von Global Strategy and International Business ab. Er ist nach Themen organisiert, um das Lernen und Merken zu erleichtern, mit wichtigen Definitionen, Erklärungen und Zusammenfassungen.

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Wie viele Fragen enthält das Quiz zu Global Strategy and International Business?

Das Quiz enthält 9 Multiple-Choice-Fragen mit detaillierten Korrekturen und Erklärungen zu jeder Antwort. Ideal, um dein Wissen zu testen und Lücken zu identifizieren.

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Wie lernt man Global Strategy and International Business mit Karteikarten?

Revizly bietet 10 interaktive Karteikarten zu Global Strategy and International Business. Jede Karte stellt eine Frage auf der Vorderseite und die Antwort auf der Rückseite dar, was eine aktive und effektive Wiederholung basierend auf verteiltem Lernen ermöglicht.

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