Global Strategy and International Business

Estratto della scheda di revisione

📋 Course Outline

  1. Globalization & Industry Impact
  2. Internationalization & Modes
  3. Competitive Advantage & National Environment
  4. Porter’s Diamond & National Factors
  5. Location Strategy & Resource Access
  6. Entry Modes & Firm Capabilities
  7. Global vs Local Strategy
  8. Organizational Structure & Strategy Fit
  9. Reconfiguring MNCs & Transnational Model
  10. Innovation & Global R&D
  11. Cultural Differences & Management

📖 1. Globalization & Industry Impact

🔑 Key Concepts & Definitions

  • Globalization: The process by which businesses develop international influence or start operating on an international scale, driven by trade and direct investment, leading to interconnected markets and industries worldwide.

  • Internationalization: The expansion of a company's operations across national borders through trade (exports/imports) and direct investment (building or acquiring assets abroad).

  • Multinational Corporation (MNC): A company that operates in multiple countries, often with subsidiaries, manufacturing plants, or offices outside its home country, leveraging international resources and markets.

  • Comparative Advantage: The economic principle that a country should produce and export goods and services it can produce most efficiently, based on its resource endowments, and import those it produces less efficiently.

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Anteprima del quiz

1. What is globalization in the context of industry impact?

2. What is the primary distinguishing feature of a Multinational Corporation (MNC)?

3. What is the primary role of internationalization modes in global business strategy?

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Anteprima delle flashcard

Competitive advantage — national environment?

Depends on resources, industry clusters, demand, and rivalry.

Globalization — definition?

Process of worldwide business interconnectedness.

Internationalization — modes?

Trade and direct investment.

Internationalization — expansion method?

Cross-border operations via trade and investment.

Globalization — industry impact?

Expands markets, increases competition, shifts industry leadership.

MNC — role?

Operates in multiple countries, leveraging international resources.

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