1. In cultural communication, what does the audience refer to?
The intended group of listeners or viewers
Explanation
The audience is the intended group of listeners or viewers. The purpose is the reason the message is communicated.
The intended group of listeners or viewers
Explanation
The audience is the intended group of listeners or viewers. The purpose is the reason the message is communicated.
Symbolism
Explanation
Symbolism occurs when an object or image represents a deeper idea. Here, the broken chain represents freedom from oppression.
Interpreting the text within its context without mocking or stereotyping it
Explanation
Cultural sensitivity requires interpreting a cultural text within its community context and avoiding stereotypes or mockery. It does not assume that all community members are identical.
To capture attention and introduce the subject
Explanation
The opening or hook captures attention and introduces the subject. A realization, question, challenge, or call to action is more typically associated with the ending.
The central idea that the piece states or strongly suggests
Explanation
The controlling message communicates the central idea of the piece, while experiences, observations, images, and examples provide supporting details.
Develop ideas in a purposeful sequence, use devices to strengthen meaning, and end with a realization or call to action
Explanation
An effective piece develops ideas coherently, uses literary or performance devices purposefully, and concludes with a realization, question, challenge, or call to action.
A repeated line performed during a community ceremony
Explanation
A chant uses repeated words, lines, sounds, or rhythms and may be performed during ceremonies or gatherings. A proverb is a short statement expressing practical wisdom.
Using inclusive and accurate language, respecting privacy, avoiding stereotypes, acknowledging borrowed lines, and representing cultural practices carefully
Explanation
Ethical expression requires inclusive and accurate language, respect for privacy, avoidance of stereotypes, acknowledgment of borrowed material, and careful representation of cultural practices.
A myth explains origins or supernatural beliefs, while a legend is linked to a historically significant person, place, or event.
Explanation
Myths may explain origins, natural events, cultural practices, or supernatural beliefs. Legends are connected to people, places, or events considered historically significant by a community.
The speaker’s attitude toward the subject or audience
Explanation
Tone is the speaker’s attitude toward the subject or audience, such as respectful, urgent, hopeful, or critical. It differs from imagery and grammatical parallelism.
Voice, performance, rhythm, repetition, and imagery
Explanation
Both forms can use voice, performance, rhythm, repetition, and imagery to communicate meaning, even though their purposes and contexts may differ.
The social, historical, cultural, and situational conditions surrounding it
Explanation
Context includes the social, historical, cultural, and situational conditions surrounding a message. These conditions help explain how the message should be understood.
An epic
Explanation
An epic is a long heroic narrative that often reflects the values and history of a community. A proverb is instead a short statement expressing practical wisdom.
Examining its message, purpose, audience, language, tone, devices, non-verbal strategies, and call to action
Explanation
A thorough evaluation considers the performance’s central message, purpose, intended audience, language and tone, literary devices, non-verbal strategies, and invitation to reflect or act.
To preserve cultural knowledge
Explanation
Purpose is the reason a message is communicated, and preserving knowledge is one possible purpose. Audience would identify the intended receivers of the song.
The transmission of knowledge through spoken or performed forms
Explanation
Oral tradition passes knowledge, beliefs, history, values, and artistic expression through spoken or performed forms. Written tradition depends primarily on written texts.
Imagery
Explanation
Imagery uses words that appeal to the senses, such as touch, sight, smell, or taste. Symbolism would make an object or image represent a deeper idea.
Oral tradition preserves inherited community knowledge, while spoken word often addresses a contemporary personal or social issue
Explanation
Oral tradition commonly carries beliefs, practices, and knowledge across generations, whereas spoken word often communicates a personal or social message to a contemporary audience.
By fitting the language, tone, and structure to the audience, purpose, and context
Explanation
Language, tone, and structure should align with the audience, purpose, and context. A style that ignores these factors creates misalignment.
Memorize the answers with 38 flashcards on Oral Tradition and Spoken Word.
What is oral tradition?
The passing of knowledge and culture through spoken or performed forms.
Name common forms of oral tradition.
Storytelling, chants, epics, myths, legends, proverbs, riddles, songs, and spoken poetry.
What defines an epic in oral tradition?
A long narrative about a hero's adventures reflecting community values and history.
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